To Speak to a U.S. Based Lighting Pro
Kim Pedersen

Kim Pedersen

CEO & Founder of

Entrepreneur of The Year

In 2010 Kim Pedersen was recognized as Entrepreneur of the Year – Consumer Goods – by Ernst and Young within the market region including Dallas-Ft. Worth TX

As Founder of, Kim Pedersen oversees an award-winning business that continues to grow and exceed customer expectations.In 1979, Kim responded to an ad for a lighting sales position, where he sold lighting door-to-door throughout the Midwest. Soon after, he relocated to Dallas, TX to work for a national lighting distributor.

With his career developing, Kim decided that the time had come to start his own business. Using a small amount of personal savings, Kim began his operation from his home, creating an office out of a spare room, an old typewriter, and a desk fashioned out of an old door and two saw horses. Determined by the drive to succeed, he sold products by day and invoiced paperwork by night, often working without a break.

Business thrived, and Kim was ready for something more; he began researching the Internet as a portal to the marketplace. It soon became evident the market was ready for this new buying experience, and was launched in 1996. The company grew rapidly, creating jobs and developing a growing amount of engaged customers, earning Kim the 2010 Ernst & Young Entrepreneur of the Year award.

Today, Kim continues to strive for excellence, always moving forward with cutting-edge ideas and promoting customer satisfaction.